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WebHere’s what happens when you upload and distribute a press release via a traditional wire service: 1. Your release gets posted on PRWeb, PRNewswire or whichever press release distribution service(s) you choose. One-off, DIY national press release distribution via these services costs around $400. WebWhat most PR professionals will be referring to when they mention “the wire” or a “news wire”, is essentially a press release feed. These are wire services that (usually for a fee) … WebDec 28, 2024 · Of course, there are also paid wire services like the lower cost PRWeb or the larger PR Newswire (both owned by Cision). In general, I recommend using a wire service sparingly and pitching each press release you publish directly to the journalists you’re most interested in reaching. Best free media database: Mondo Times is a free … shenker russo \\u0026 clark llp